SQL Saturday Jacksonville 2023 (#1041)

Event Date: 06 May 2023

This event is: in-person

The capacity limit for this event is 800

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LocationSponsorsPre-consScheduleSpeakersVolunteersContactSponsorship Plans

Code of Conduct

There is a code of conduct for this event that all attendees are expected to follow. Please report violations to the organizers If you need to report a Code of Conduct violation, please contact the organizers and send a copy to coc@sqlsaturday.com

Data Privacy

This event adheres to the generic data privacy policy.

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Event Details

Jacksonville's 15th Annual SQL Saturday event includes two paid pre-con tracks and one FREE day of training sessions for Microsoft Data Platform professionals and those wanting to grow their skill set in Business Intelligence, Analytics, and SQL Server. This event is being hosted by Jacksonville SQL Server Users Group a 501c3 non-profit organization.

SQL Saturday is a training event for SQL Server and data professionals who want to learn how to elevate their careers to the next level. This is the 15th year of SQL Saturday in Jacksonville and will be held on May 6, 2023. Admittance to this event is free, all costs are covered by donations and sponsorship. Please register soon as seating is limited, and let friends and colleagues know about the event. SQL Saturday Jacksonville is hosted by Jacksonville SQL Server Users Group which is a 501c3 non profit organization.

Why Attend? This is a great opportunity to learn from SQL Server Experts, Microsoft MVPs, SQL Server Authors, and Professionals who have been through and can relate to the obstacles you have day to day. This one day training event is unlike any other providing free food, training and networking.

The official website is: http://jssug.org

Lunch: $15 (optional)

Event Hotel:

Hilton Tru
You may place discounted reservations between 5/4/23 and 5/7/23 - All reservations must be booked before 4/20/23 for the discount.

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The event is taking place at:
University of North Florida (UNF)
1 UNF Drive
Jacksonville, Florida USA

Sessions will be in Building 51 and Building 4.

Parking in Garage 38 near the baseball fields.



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Please Visit Our Sponsors

There are sponsorship plans available.


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Pre-Cons will be held on Friday May 5th.

PreCon: SQL Server 2022 Workshop - Bob Ward

Click Here To Register - https://bit.ly/3GOnMt6

Session Details:

Immerse yourself in this day-long workshop on SQL Server 2022 including presentations, hands-on exercises, and interactive Q&A taught by the Microsoft engineering team. You will learn all aspects of what is new in SQL Server 2022 including features for hybrid, built-in query intelligence, industry-proven engine, data virtualization and object storage, and new T-SQL capabilities. Attendees will need to bring their own laptop running Windows and will be provided instructions on software to be pre-installed including SQL Server 2022 Evaluation Edition and tools like SQL Server Management Studio. All attendees are expected to have a fundamental working knowledge of SQL Server including the T-SQL language, engine fundamentals, and use of tools like SQL Server Management Studio (SSMS). If you are looking to dive deep into “everything” SQL Server 2022 this workshop is for you.


Bob Ward is a Principal Architect for the Microsoft Azure Data team, which owns the development for all SQL Server versions. Bob has worked for Microsoft for 29 years on every version of SQL Server shipped from OS/2 1.1 to SQL Server 2022 including Azure SQL. Bob is a well-known speaker on SQL Server and Azure SQL, often presenting talks on new releases, internals, and specialized topics at events such as SQLBits, Azure Data Conference, Microsoft Build, Microsoft Inspire, Microsoft Ignite, PASS Summit, and many different events. You can also learn Azure SQL from him on the popular series https://aka.ms/azuresql4beginners. You can follow him at @bobwardms or linkedin.com/in/bobwardms. Bob is the author of the books Pro SQL Server on Linux, SQL Server 2019 Revealed, and Azure SQL Revealed available from Apress Media.

Pre-Con Special Notes:

You will also be required to buy a pay-by-plate daily parking permit ($5) on the day of the event. You may do this online or at one of the kiosks located in the garage. Kiosk map and pay by plate instructions: https://bit.ly/3nqvMeb - for a map: https://bit.ly/3qsPMLE

PreCon: Analytics with Azure Synapse & Power BI - Ginger Grant

Register Here - https://bit.ly/3HtzriV

Session Details:

In this all-day session we will be doing a deep dive into using Azure Synapse Analytics to create an analytics solution using the different components of Azure Synapse and visualize data with Power BI. Whether you choose to call it a Modern data warehouse or lakehouse or a datamart , the process to create it is the same, you need to gather the data from different data sources, analyze, transform, and develop a data model to provide user insight with the data by generating visuals on the data in Power BI.

The process involved sounds simple, but it involves a lot of different technology to create a robust scalable solution. This precon describes the components used to create a data lakehouse, perform serverless data analysis on flat files, develop code first data transformation pipelines, incorporate spark development, and implementing administration and security needed for a Power BI model with a Azure Synapse created backend.

By the end of the precon you will have the skills and code needed to implement this solution in your environment.



Ginger Grant is a Data Platform MVP who provides consulting services in advanced analytic solutions, including machine learning, data warehousing, and Power BI. She is an author of articles, books, and at DesertIsleSQL.com and uses her MCT to provide data platform training in topics such as Azure Synapse Analytics, Python and Azure Machine Learning.

Pre-Con Special Notes:

You will also be required to buy a pay-by-plate daily parking permit ($5) on the day of the event. You may do this online or at one of the kiosks located in the garage. Kiosk map and pay by plate instructions: https://bit.ly/3nqvMeb - for a map: https://bit.ly/3qsPMLE

PreCon: DBA 101: A Full Day of Fundamentals - Bradley Ball, Neeraj Jhaveri & Daniel Taylor

Click Here To Register - http://bit.ly/3iZ2eSM

Session Details:

Starting out as a DBA is rough. Nobody takes the time to show you the ropes. Everybody wants ‘advanced’ this, ‘Internals’ that, or Deep Dive level 1000! All that advanced stuff is great, but you need to build a foundation. Join us as we cover SQL Server step by step. During this pre-conference session we will review installing SQL Server or deploying it in Azure (all the different flavors), post configuration, setting up maintenance plans on-prem or what the equivalate is in Azure, reviewing essential concepts surrounding backups / HA / DR, and basic SQL Server and Identity Security.


Bradley Ball is a Sr. FastTrack Azure Engineer on the Microsoft CXP Product Group. He is a current Microsoft MVP Reconnect member and former MVP. Bradley spent 8 years working as a Defense contractor for clients such as the U.S. Army and The Executive Office of the President of the United States, was the Data Platform Practice Manager for Pragmatic Works Consulting, and a Sr. Consultant for Microsoft Premier Support for Developers. He has presented at many SQL Saturdays, for PASS SSUG’s across the US from California to Puerto Rico to New Hampshire, SQL Rally, DevConnections, SQLBits 2015, TechReady 24, SQL Live 360 2011-2019, SQL Intersections 2019 - 2021, & the PASS Summit 2011-2015. He wrote Chapter 14 Page & Row Compression for PRO SQL Server 2012 Best Practices and he can be found blogging on http://www.sqlballs.com about anything else that interests him.

Neeraj Jhaveri is a Sr. Azure Fasttrack Engineer with expertise in providing Data, Analytics and AI solutions. Neeraj has MS in Computer Science from NYIT. He has about 20 years of experience in the IT industry as an Architect/Team Leader which includes experience in Data warehousing, Business Intelligence & analytics areas. IT Leader managing and delivering Big Data & Business Intelligence solutions while promoting analytics driven culture. He has worked closely with Client Managers, Solution Architects, Leads, Users and Development teams in successfully translating business requirements into specifications, planning and deliverable. Neeraj is one of the founding host of Tales from the Field youtube channel.

Daniel Taylor is a Microsoft Sr. Service Engineer, FastTrack for Azure and on the Azure Engineering CXP Team - I have presented a pre-con on Azure Dedicated Pools at SQL Saturday Jacksonville and was a speaker at many SQL Saturday events. My consulting role at Pragmatic Works provided me an opportunity to present the Airlift Dedicated Pool workshop to a large audience. Outside of public speaking engagements, my role within Microsoft has provided me with the opportunity to speak with large groups about the benefits of migrating to Azure, as well as, the capabilities of SQL Server on-premises and in the cloud. My passion these days is helping folks modernize within Azure utilizing one of our many PaaS solutions, as well as, the out of the box SQL Server product.

Pre-Con Special Notes:

You will also be required to buy a pay-by-plate daily parking permit ($5) on the day of the event. You may do this online or at one of the kiosks located in the garage. Kiosk map and pay by plate instructions: https://bit.ly/3nqvMeb - for a map: https://bit.ly/3qsPMLE

We will have a room set up for you to ask our SQL Experts for assistance with any current challenges you might be having. Look for this image posted at the door:


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Please note the event is taking place in Eastern Daylight Savings time UTC -5

The schedule shown below is updated by Sessionize to match your computer's time zone setting.

You can also view the print schedule


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The call for speakers is now closed.

There is no call for speakers.

Here is a list of speakers for this event:


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Volunteers are very important to a successful event. Please select the 'Yes' to Volunteer during registratoin or contact the organizer to volunteer.


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Contact the Organizers

The organizers of this event are:


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Previous Events

You can see a list of previous events for this location here


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Sponsorship Plan

SQL Saturday Jacksonville 2023 #1041 is an entire day conference related to the SQL Server and data technology. SQL Saturday is organized by the Jacksonville SQL Server Users Group, a 501c3 non-profit organization.

With the help of a lot of Volunteers, we provide excellent sessions, refreshments, and lunch giving ample opportunities to interact with local professionals. In addition, we ensure adequate and comfortable We work hard to ensure that the SQLSaturday is an excellent experience for all, especially our Sponsors, without whom the event would not happen. Therefore, we aim to present at least six opportunities to route each attended to your booth.

This is our 15th annual SQL Saturday event, which has grown steadily since being the #3 SQL Saturday in 2006. With the support of our Sponsors, it remains free and open to the public. For 2017-2019, SQL Saturday Jacksonville attracted over 750 attendee registrations, the 3rd largest SQL Saturday in the United States. We had 50+ sessions led by 50+ world-class presenters. In 2022, Jacksonville hosted the largest SQL Saturday in the world for the year. We anticipate sustaining our year-over-year increase in attendance for SQLSaturday. The volunteer organizers of SQL Saturday Jacksonville 2023 are proud to offer the following Sponsorship opportunities.

These are several ways to show your support of SQL Saturday Jacksonville 2023 and achieve maximum visibility for your company. Find details about these premium Marquee Sponsorship Opportunities below.

Base Sponsor Levels Amount Sponsor Benefits
Platinum Sponsorship $2,500 Includes all benefits of the Gold Sponsorship.
Includes the entire electronic attendee list of those who attended and those who did not attend.
Gold Sponsorship $1,750 Includes all benefits of the Silver Sponsorship.
Includes an electronic list of any scanned raffle ticket attendees' QR codes.
Silver Sponsorship $1,250 Includes all benefits of the Bronze Sponsorship.
Includes one table and two chairs in our exhibitor area near registration and access to power.
Includes the inclusion of a multi-page brochure or disk/USB drive in the event bag (Sponsor must provide at least two weeks ahead of the event).
Raffle tickets will be provided to all attendees, and the sponsor should retain a fish bowl for collection to use for the raffle at the end of the event.
Raffle tickets can be saved with the name and email address to reach out to contacts.
Bronze Sponsorship $750 Includes logo printed on event t-shirts given to all attendees upon arrival.
Includes logo on SQL Saturday website.
Includes logo included on social media posts.
Includes logo, Twitter handle, and website links included in posts.
Includes inclusion of a one-page flyer in the event bag (Sponsor must provide at least two weeks ahead of the event).
Sponsor MUST provide a price to raffle on day event ($100 minimum value)
Individual or Blogger $25 Name and logo on SQL Saturday Jacksonville 2023 website(s) and our undying gratitude!

Add On Sponsorship Opportunities

Support SQL Saturday Jacksonville 2023 with high visibility and high profile exposure for your company, organization, product, or service with one of these premium Add On Sponsorship Opportunities. Each of these represents a unique opportunity, so act now. They are available on a first come first, serve basis.

Sponsorship Amount Sponsor Benefits
Lunch Session – 2 spots available $2,500 Lunch Session in a large auditorium, with special announcements with signs in the hallway and announced during lunch to direct attendees to rooms. It is suggested to raffle off an additional prize announced on the sponsor's table during the lunch session to draw attendees to the session. - Base Platinum Sponsorship Required
Speaker Shirts – 1 spot available $3,500 Sponsor Logo and Name on all Speaker Shirts. - Base Platinum Sponsorship Required
Lanyards – 1 spot available $800 Sponsor Logo included on all Lanyards handed to all attendees and speakers. - Base Platinum Sponsorship Required
Attendee T-Shirts – 1 spot available $3,500 Sponsor Logo and Name featured prominently on attendee T-shirts (other sponsors will also have their logo included, but smaller). - Base Platinum Sponsorship Required
Saturday Afternoon Ice Cream – 1 spot available $1,800 Sponsor Logo and Name on All Ice Cream Tickets, on the door entry sign where ice cream is served, and on the toppings table, named in the schedule and announced for afternoon Ice Cream Treat and ability to have a representative collect tickets at entry door. - Base Platinum Sponsorship Required
Saturday Morning Breakfast – 1 spot available $1,000 Sponsor Logo and Name will be displayed above the breakfast area and announced in the schedule. - Base Platinum Sponsorship Required
Saturday After Party – 1 spot available $1,800 Sponsor Logo and Name will be displayed at the party venue and announced in the schedule and at raffle and ability to have a representative announce themselves and what company provides. - Base Platinum Sponsorship Required
Speaker Party – 1 spot available $1,800 Sponsor Logo and Name will be displayed at the party venue and ability to have a representative announce themselves and what company provides to all speakers and volunteers. - Base Platinum Sponsorship Required

Contact Us

We hope you’ll support this event! Please contact us at jeff@jefftaylor.io if you have any questions.

Additional Information

SQL Saturday Jacksonville 2023 is produced by and for the community of SQL developers, administrators, and affiliated disciplines. Event Sponsorship does not entail oversight or selection of topics or content.

Credit card payments can be made online using PayPal to jaxssug@gmail.com. (An additional fee will be added to cover PayPal fees at the non-profit rate) or checks can be sent to 12375 Sunchase Drive, Jacksonville, FL 32246. All funds must arrive two months (March 6, 2023) before the event to be included on printed material.

While SQLSaturday Jacksonville requires funds to operate, Sponsorship is also accepted as 'in-kind' contributions where the goods or services provided are those needed for SQL Saturday. We are especially interested in community groups helping plan and publicize the event. Don't hesitate to get in touch with us if you have any questions about how you can help.

About 'in-kind' Sponsorships: We distinguish between Sponsors that provide 'cash', and those that supply 'in-kind' Products and Services for raffles or other use. Our reasoning is thus:


We'll open the doors to sponsors at 7:30 am. Sponsors will be provided with a table, two chairs, and limited access to 110v power (please let us know what you need in advance). Tables will be in the same area as registration and breakfast to make it easy for attendees to stop by your table. We encourage sponsors to remain on site through the end of the day and have a representative present to present your prize and collect all raffle tickets for use later.

Lunch will be provided to sponsors that have registered. So please have everyone from your team attending register at https://www.sqlsaturday.com/jax so that we can have enough food available.

Important Deadlines

Sponsorship payments must be received in full no later than March 6, 2023 to guarantee inclusion in print and display materials. All sponsor-supplied materials must be received by April 22, 2023. (Do not send anything to arrive before April 15th as we do not have the storage facility any earlier) Contact us for applicable shipping addresses.

The Raffle - Your Key to Success

The biggest challenge with community events is capturing contact information for follow-ups. Few attendees will have business cards, and having them handwrite their info often leads to a 30% or higher loss due to the inability to read what they wrote! Instead, we provide attendees with pre-printed raffle tickets (see below) containing their name and email address; they can then put these tickets into the raffle box at each sponsor's table to win a prize. This gives you 100% readability and 0% loss! It is also more effective than any other technique for capturing contact information, including scanning their name badge.

sample name badge

Because we want you to be successful, all our sponsorship levels include the requirement that you provide a prize of at least $100 in value and a full-color 8-1/2 x 11 flyer highlighting the prize(s) you are providing for the raffle.

We will have one table for all absentee vendors in the same areas as our onsite vendors. Raffle ticket collection will proceed through the end of the day. If someone from your team is present, we'll ask them to draw the winning ticket. Otherwise, we'll select the ticket. Attendees must be present to win. If there is a physical prize, we'll give it to them. Otherwise, we'll forward their contact information for you to follow up with (for license keys, etc.)

Contact Us

We hope you'll support this event! Don't hesitate to contact us at Jeff@JeffTaylor.io if you have any questions.


Tags: Jacksonville Florida USA physical 2023 North America

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