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    <startDate>3/10/2012 12:00:00 AM</startDate>
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    <description>SQLSaturday is a training event for SQL Server professionals and those wanting to learn about SQL Server. </description>
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      <street>1001 East Palm Avenue</street>
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      <name>Morgan Kaufmann</name>
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      <name>MarkTab Consulting</name>
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      <name>Shannon Lowder</name>
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      <name>StrateSQL</name>
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      <importID>6163</importID>
      <speaker>Jim Murphy</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>AlwaysOn - Finally, A usable 'mirror'!</title>
      <description>In the past, High Availability and Disaster Recovery (HADR) had many limitations. Clustering and Mirroring are great, but the mirror/secondary database is not very usable since it is not online.  Finally, AlwaysOn solves this limitation by merging both multi-node Clustering and mirroring. AlwaysOn also allows the secondary database to remain ONLINE, so we can use it for reporting purposes without resorting to a Snapshot!  Come see this lively session with extensive demos of setting up, configuring and testing AlwaysOn. We'll also test automatic fail-over using a real web app to see how well this feature works.</description>
      <startTime>3/10/2012 8:00:00 AM</startTime>
      <endTime>3/10/2012 9:00:00 AM</endTime>
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    <event>
      <importID>6165</importID>
      <speaker>Suresh  Rajappa</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Upstairs</name>
      </location>
      <title>Design considerations for Enterprise datawarehouse</title>
      <description>This dession discusses the common design pitfalls when implementing EDW and how to avoid them. This session includes the realworld example too.</description>
      <startTime>3/10/2012 10:30:00 AM</startTime>
      <endTime>3/10/2012 11:30:00 AM</endTime>
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    <event>
      <importID>6175</importID>
      <speaker>William E. Pearson III</speaker>
      <track>
      </track>
      <location>
        <name>A</name>
      </location>
      <title>Design and Implement BI Like Edison! </title>
      <description>As the most prolific inventor in American history, Thomas Edison was a master of “Best Practices!” Edison’s creations were not just novel and commercially successful, but many launched entire new industries including electric light and power, sound recording, motion pictures and industrial cement and concrete manufacture. At the heart of Edison’s remarkable record of innovation was his categorization of the innovation process into “competencies,” or bundles of skills supporting the achievement of success in a particular area of endeavor. In this session, we will look at ways that we can use many of these broad success secrets to bring powerful tools and strategies to the recurring implementation of business intelligence.</description>
      <startTime>3/10/2012 8:00:00 AM</startTime>
      <endTime>3/10/2012 9:00:00 AM</endTime>
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    <event>
      <importID>6192</importID>
      <speaker>Robert Biddle</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>Loading a Data Warehouse with SSIS</title>
      <description>You've just been assigned a data warehouse project. Maybe you've figured out what tables you want to work with, but outside of that you don't really know how to get started. In this session you'll learn how to load a data warehouse using SSIS, as well as techniques that you can use for any platform.</description>
      <startTime>3/10/2012 2:15:00 PM</startTime>
      <endTime>3/10/2012 3:15:00 PM</endTime>
    </event>
    <event>
      <importID>6195</importID>
      <speaker>Devin Knight</speaker>
      <track>
      </track>
      <location>
        <name>A</name>
      </location>
      <title>Creating Dashboards with PerformancePoint Services</title>
      <description>Who wouldn’t want to create unbelievable dashboards that executives can get excited about?  PerformancePoint Services is perfect tool for creating interactive dashboards viewable from inside SharePoint.  In this session Devin will talk you through getting up and running with PerformancePoint and how to create a basic Dashboard including a KPI, Scorecard and Report.</description>
      <startTime>3/10/2012 4:45:00 PM</startTime>
      <endTime>3/10/2012 5:45:00 PM</endTime>
    </event>
    <event>
      <importID>6198</importID>
      <speaker>Jose Chinchilla</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>What is BI Semantic Model and why should you care?</title>
      <description>Microsoft has shifted gears towards the new Business Intelligence Semantic Model (BISM) in SQL Server 2012. But what does it mean to Analysis Services cube developers? Join Jose to understand what BISM is and the Analysis Services roadmap. Jose will demo how to develop and deploy BISM models to the new Vertipaq engine and how to interface with them.</description>
      <startTime>3/10/2012 4:45:00 PM</startTime>
      <endTime>3/10/2012 5:45:00 PM</endTime>
    </event>
    <event>
      <importID>6206</importID>
      <speaker>Josh Fennessy</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Upstairs</name>
      </location>
      <title>Little in the middle but got much [Write]Back</title>
      <description>Often missing from many BI projects is the ability for users to quickly and effectively submit data BACK to the reporting system.  Luckily, when these reporting systems are built from a SSAS cube foundation, we have a potential answer.

Writeback is often an underused feature in SSAS cubes.  In this session, attendees will learn how to create their own writeback partitions, and create end user interfaces to submit data to them in Excel.  Also a deep-dive into the architecture of the writeback implementation in SSAS will be covered, as well as some limitations to the technology that are important to know before designing a solution.

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      <startTime>3/10/2012 2:15:00 PM</startTime>
      <endTime>3/10/2012 3:15:00 PM</endTime>
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    <event>
      <importID>6212</importID>
      <speaker>Janis Griffin</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>Don't Panic, DBAs!  Databases on VMware made easy.</title>
      <description>More and more companies are virtualizing with VMWare, and databases are the next logical step. This presentation will explore the fundamentals of monitoring databases running in a VMWare environment because it can be much different than when running on a physical machine. You will learn business and technical benefits of virtualization, master new terms and concepts, pick up useful planning tips and tricks, and cover best practices for maintaining optimum performance in a VMWare environment. </description>
      <startTime>3/10/2012 9:15:00 AM</startTime>
      <endTime>3/10/2012 10:15:00 AM</endTime>
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    <event>
      <importID>6243</importID>
      <speaker>David Eichner</speaker>
      <track>
      </track>
      <location>
        <name>A</name>
      </location>
      <title>SQL Report Builder for Business Intelligence</title>
      <description>Learn how easy it is to utilize the free download from Microsoft that allows users to create maps, charts, dashboard objects and reports against any kind of data easily without having to use Visual Studio. </description>
      <startTime>3/10/2012 2:15:00 PM</startTime>
      <endTime>3/10/2012 3:15:00 PM</endTime>
    </event>
    <event>
      <importID>6268</importID>
      <speaker>Chris Albrektson</speaker>
      <track>
      </track>
      <location>
        <name>A</name>
      </location>
      <title>Intro to SSRS</title>
      <description>Are you still ramping up on SSRS? In this session Chris will show you how to create your first SSRS report. In this session we will cover all of the basics including some best practices to get you up to speed when creating reports. This session was designed for someone with little to no experience with SSRS.</description>
      <startTime>3/10/2012 1:00:00 PM</startTime>
      <endTime>3/10/2012 2:00:00 PM</endTime>
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    <event>
      <importID>6269</importID>
      <speaker>Michael Hinckley</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Downstairs</name>
      </location>
      <title>SharePoint BI: The Basic Environment </title>
      <description> This session is an overview of the various BI solutions within SharePoint highlighting the scopes of each and who and what it takes to get them deployed. Starting with Excel, PowerPivot, Performance Point and InfoPath Services.</description>
      <startTime>3/10/2012 10:30:00 AM</startTime>
      <endTime>3/10/2012 11:30:00 AM</endTime>
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    <event>
      <importID>6314</importID>
      <speaker>Nathan Heaivilin</speaker>
      <track>
      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>Introduction to Execution Plan</title>
      <description>Ever wonder what happens when a query is processed?  Got a process that is running slow at the office and your boss in looking at you for answers?  Want to look like a hero to your boss for fixing something that no one else could figure out?  Then you might want to consider this session.  Execution plans tell you what steps were taken to generate the results sets you did.  In analyzing these plans, you can figure out what you are doing that is not efficient, so you can fix it.  This session will give you the foundation you will need to do analysis so you can write better code and help your company with their performance issues.</description>
      <startTime>3/10/2012 2:15:00 PM</startTime>
      <endTime>3/10/2012 3:15:00 PM</endTime>
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    <event>
      <importID>6407</importID>
      <speaker>Rob Volk</speaker>
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      </track>
      <location>
        <name>LaTam Upstairs</name>
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      <title>Revenge: The SQL!</title>
      <description>Have you been wronged, cheated, lied to, lied about, or deceived by a coworker? Feel like your DBA position offers no opportunity for revenge? WRONG! This session is a light-hearted exploration of some delightfully mischievous SQL design patterns that will annoy, aggravate, and antagonize anyone who has to work with them. (But they deserved it!) Learn how to: create tables with no names; columns with duplicate names; and write perfectly valid yet utterly nonsensical SQL. You may never get to use these techniques…but you'll ache for the chance!</description>
      <startTime>3/10/2012 4:45:00 PM</startTime>
      <endTime>3/10/2012 5:45:00 PM</endTime>
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    <event>
      <importID>6632</importID>
      <speaker>Kevin Boles</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Upstairs</name>
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      <title>Fundamentals of Join Operations</title>
      <description>This is a wonderful session for those that don't yet grok the three types of joins available to the SQL Server engine or the scenarios for which each join type is optimal. All will be explained here with some very slick visual demonstrations of internal data flow as well as TSQL code samples.  We will also show how bad performance can be when suboptimal joins are used.</description>
      <startTime>3/10/2012 8:00:00 AM</startTime>
      <endTime>3/10/2012 9:00:00 AM</endTime>
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    <event>
      <importID>6634</importID>
      <speaker>Kevin Boles</speaker>
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      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>Transaction Log Deep Dive</title>
      <description>Time for another deep dive from TheSQLGuru, this time on the transaction log. Architecture and internals, monitoring, tuning/optimizing will all be covered. A great learning experience on another pillar of the SQL Server relational engine.</description>
      <startTime>3/10/2012 3:30:00 PM</startTime>
      <endTime>3/10/2012 4:30:00 PM</endTime>
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    <event>
      <importID>6644</importID>
      <speaker>Michael Antonovich</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Downstairs</name>
      </location>
      <title>SQL - External Data Source for SharePoint  Office</title>
      <description>In this session, we will examine how to create connections to an external data source (SQL Server) using SharePoint Designer.  Once the External Data Content Type exists, we can display and manipulate the data within SharePoint using an External List.  But you will see in this session that you can also surface the data to Outlook and use the data in a disconnected mode.  You will also see how to use external data sources within a Word document template with the assistance of QuickParts.  The final demonstration (time permitting) shows how you can use the external data in an InfoPath form.</description>
      <startTime>3/10/2012 9:15:00 AM</startTime>
      <endTime>3/10/2012 10:15:00 AM</endTime>
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    <event>
      <importID>6655</importID>
      <speaker>Rob Volk</speaker>
      <track>
      </track>
      <location>
        <name>A</name>
      </location>
      <title>Tame Your Unruly Data...With Constraints!</title>
      <description>Never given time or care, never forming good relationships, becoming bloated, corrupt and rife with indistinguishable copies, and all so horrifyingly pervasive in society. But enough about the Kardashians, what about YOUR DATA? If you want to straighten it out and prevent it from going too far in the first place, this session is for you. We will cover constraint basics (not null, check, primary key/unique, foreign keys), provide standard use cases, and address misconceptions about constraint use and performance. We will also look at triggers and application logic and why these are NOT substitutes for (but can effectively complement) good constraint usage. Attendees will enjoy learning how to keep THEIR data off the tabloid page!</description>
      <startTime>3/10/2012 10:30:00 AM</startTime>
      <endTime>3/10/2012 11:30:00 AM</endTime>
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    <event>
      <importID>6710</importID>
      <speaker>Max Trinidad</speaker>
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      </track>
      <location>
        <name>LaTam Downstairs</name>
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      <title>PowerShell query for the T-SQL Developer</title>
      <description>This session will show the side-by-side similarity in building a PowerShell query vs T-SQL. I will demo some scripting techiniques in buidling a PowerShell query, building Hash table objects, ways to read and display the information.  If the person knows how-to write T-SQL script, then it makes it easy to understand How-To write a PowerShell query. </description>
      <startTime>3/10/2012 1:00:00 PM</startTime>
      <endTime>3/10/2012 2:00:00 PM</endTime>
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    <event>
      <importID>6720</importID>
      <speaker>Andy Warren</speaker>
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      </track>
      <location>
        <name>A</name>
      </location>
      <title>SQL Server Security for Developers</title>
      <description>SQL Server has a robust and granular system for granting and denying access to users, but all too often we see applications running as DBO or even sysadmin. Why? Part of is that same granular system can be overwhelming and part is that many developers don't see the point in applying such granular security. In this introductory level presentation we'll start at the beginning with creating and managing logins, take a quick look at system roles, and then get into the nitty gritty of users and roles and permissions at the database level. Along the way we'll talk about why its so important to set security at the database and not just rely on the application enforced security.</description>
      <startTime>3/10/2012 9:15:00 AM</startTime>
      <endTime>3/10/2012 10:15:00 AM</endTime>
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    <event>
      <importID>6742</importID>
      <speaker>Dmitri Korotkevitch</speaker>
      <track>
      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>Service Broker - Why, When and Where?</title>
      <description>Messages, Queues, Contracts, Services, Routes, Endpoints, Transport and Dialog security…What could be easier to understand? While complexity of implementation is one of the factors that make us afraid of using service broker there is another one - we often don't recognize the use cases where service broker would benefit a system.

This session focuses on the latter case. While it provides very high level overview of Service Broker Architecture, the goal of this presentation is to discuss WHEN to use Service Broker. This session outlines several service broker-friendly patterns and shows a few examples based on real life Service Broker implementations in both centralized and distributed systems.</description>
      <startTime>3/10/2012 1:00:00 PM</startTime>
      <endTime>3/10/2012 2:00:00 PM</endTime>
    </event>
    <event>
      <importID>6805</importID>
      <speaker>Wayne Sheffield</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>Table Vars  Temp Tables - What you NEED to Know!</title>
      <description>Almost every SQL Developer is familiar with Table Variables and Temporary Tables. While each of these objects represent temporary storage, there are also substantial differences between them. Understanding the differences between Table Variables and Temporary Tables, and the ramifications that those differences cause, is essential to being able to properly select the appropriate object for use in your development tasks. In this code filled session, we’ll discover the differences and similarities of Temporary Tables and Table Variables, dispel some widespread myths about each, and answer the most important questions of them all, 'When do I use one or the other and what are the various impacts of doing so?'</description>
      <startTime>3/10/2012 3:30:00 PM</startTime>
      <endTime>3/10/2012 4:30:00 PM</endTime>
    </event>
    <event>
      <importID>6847</importID>
      <speaker>Chris  Price</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>Introduction to Master Data Services 2012</title>
      <description>Businesses depend on reliable data that can be managed effectively and shared through-out the enterprise. In this session we will look at the how Master Data Services 2012 can provide a solid platform for your organization's master data management implementation. We will spend a majority of the session building a model, loading it with data and then refining it to highlight the features and capabilities that are available out-of-the-box.</description>
      <startTime>3/10/2012 10:30:00 AM</startTime>
      <endTime>3/10/2012 11:30:00 AM</endTime>
    </event>
    <event>
      <importID>6874</importID>
      <speaker>Jen Underwood</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>Mobile Business Intelligence</title>
      <description>Get mobilized!  Mobile business intelligence and mobile applications are hot in 2012.  Learn how to leverage Microsoft Business Intelligence and SQL Server data platform technologies with a variety of mobile devices.  The session will cover several options, tips, tricks, best practices and field lessons learned.  </description>
      <startTime>3/10/2012 1:00:00 PM</startTime>
      <endTime>3/10/2012 2:00:00 PM</endTime>
    </event>
    <event>
      <importID>6893</importID>
      <speaker>Bradley Schacht</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Downstairs</name>
      </location>
      <title>PowerPivot and Excel Services in SharePoint 2010</title>
      <description>Excel Services is an extremely powerful tool that you can use inside your environment to help improve workflow and collaboration. Some of the topics discussed will include the service application, associating the application with your SharePoint site, data connections and the unattended service account. We will also talk about how PowerPivot for Excel translates into the SharePoint experience including setup, deployment and what happens in the background. Most of the time will be spent talking about PowerPivot and this exciting new technology.</description>
      <startTime>3/10/2012 8:00:00 AM</startTime>
      <endTime>3/10/2012 9:00:00 AM</endTime>
    </event>
    <event>
      <importID>6906</importID>
      <speaker>Jason Hofferle</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Downstairs</name>
      </location>
      <title>Introduction to PowerShell Remoting</title>
      <description>The release of PowerShell version 2 introduced a new technology for managing Windows computers remotely. Everyone from desktop support to enterprise administrators can benefit from the capabilities available with PowerShell Remoting. Learn how it works, what it can do and why you want it enabled in your environment.</description>
      <startTime>3/10/2012 2:15:00 PM</startTime>
      <endTime>3/10/2012 3:15:00 PM</endTime>
    </event>
    <event>
      <importID>6920</importID>
      <speaker>Allen White</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Downstairs</name>
      </location>
      <title>Gather SQL Server Performance Data with PowerShell</title>
      <description>We all know how important it is to keep a baseline of performance metrics that allow us to know when something is wrong and help us to track it down and fix the problem.  We don't always know how to do this easily and consistently.  This session will walk you through a series of PowerShell scripts you can schedule which will capture the most important data and a set of reports to show you how to use that data to keep your server running smoothly.</description>
      <startTime>3/10/2012 3:30:00 PM</startTime>
      <endTime>3/10/2012 4:30:00 PM</endTime>
    </event>
    <event>
      <importID>7033</importID>
      <speaker>Gareth Swanepoel</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>SQL 2012 DMV's  Extended Events</title>
      <description>As a lone DBA in the scary world of the SQL Server 2012 Fire Swamp, you may be wary of the multiple threats of Lightning sand, Flame spurts  Rodents of unusual size. In this session, come and learn how to map your way through these threats using new and improved DMV's and Extended Events.</description>
      <startTime>3/10/2012 9:15:00 AM</startTime>
      <endTime>3/10/2012 10:15:00 AM</endTime>
    </event>
    <event>
      <importID>7044</importID>
      <speaker>Christina Leo</speaker>
      <track>
      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>What's Buried in the Plan Cache?</title>
      <description>Creating a query plan can be a time consuming and expensive process. To avoid repeating these potentially costly steps, SQL Server stores its query plans, in the plan cache where they can be reused as needed.
 
In this session, we’ll look at how the plan cache is organized, what plans are saved, when plans are reused and when they are recreated, methods for observing the contents of the plan cache, and finally, methods for manipulating plan reuse and recreation.
</description>
      <startTime>3/10/2012 8:00:00 AM</startTime>
      <endTime>3/10/2012 9:00:00 AM</endTime>
    </event>
    <event>
      <importID>7074</importID>
      <speaker>David Liebman</speaker>
      <track>
      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>BI in the Cloud</title>
      <description>In this session we will take a look at some strategies for building Business Intelligence solutions on the Windows Azure platform. We’ll see methods for transferring on-premises data to the cloud, report deployment to Windows Azure Reporting Services and options for performing ad-hoc analysis. We’ll look at some of the challenges faced when moving BI into the cloud, such as high-performance ETL, schema management and transient fault handling.</description>
      <startTime>3/10/2012 4:45:00 PM</startTime>
      <endTime>3/10/2012 5:45:00 PM</endTime>
    </event>
    <event>
      <importID>7147</importID>
      <speaker>Sebastian Meine</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Upstairs</name>
      </location>
      <title>Index Internals</title>
      <description>This presentation looks behind the scenes of how SQL Server physically organizes the data on disk. We will talk about Heaps, B+Trees, RIDs, Keys, Seeks and Scans. The materials covered will allow you to make a more informed decision about what type of index to use when.</description>
      <startTime>3/10/2012 9:15:00 AM</startTime>
      <endTime>3/10/2012 10:15:00 AM</endTime>
    </event>
    <event>
      <importID>7150</importID>
      <speaker>Jorge Segarra</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>STOP! Consolidate and Listen!</title>
      <description>In today's economic times, we are being asked to do more with less. Less budget, less hardware and yet our data needs keep growing! So how do we keep our database infrastructure humming along given these restrictions? In this session we will talk about different options of consolidation including: database-level consolidation, instance-level consolidation, and virtualization. Additionally we will also talk about some of the tools and methods you can use today to help you consolidate your SQL Server environment and do more with less!</description>
      <startTime>3/10/2012 8:00:00 AM</startTime>
      <endTime>3/10/2012 9:00:00 AM</endTime>
    </event>
    <event>
      <importID>7330</importID>
      <speaker>Brian Kelley</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>The Dirty Business of Auditing</title>
      <description>Auditing is often a dirty word among DBAs because it equates to more work with little perceived business value. However, auditing is a necessary evil for most businesses and it usually falls to the DBA to ensure SQL Server is properly audited. In this session we'll look at what the operating system and SQL Server provide for us in order to meet the requirements of internal and external auditors, regulatory legislation, and even overbearing system owners who want to know everything about what's going on in their application. We'll consider what tools to use to quickly implement the properly level of auditing to meet the need.</description>
      <startTime>3/10/2012 1:00:00 PM</startTime>
      <endTime>3/10/2012 2:00:00 PM</endTime>
    </event>
    <event>
      <importID>7339</importID>
      <speaker>Jeffrey Garbus</speaker>
      <track>
      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>Rewriting bad T-SQL Code</title>
      <description>This session provides 2 case studies of poorly performing T-SQL code, and works through rewrites into better performing code.</description>
      <startTime>3/10/2012 9:15:00 AM</startTime>
      <endTime>3/10/2012 10:15:00 AM</endTime>
    </event>
    <event>
      <importID>7393</importID>
      <speaker>Russell Fustino</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Upstairs</name>
      </location>
      <title>SkyDrive and Phone 7 App Photos!</title>
      <description>When you are working on a project that involves photos, where are you going to store your photos? How will you review your photos? A free solution would be nice, huh? ? Lots of storage would be nice as well! How about using photos in a Phone 7 app?Answer… SkyDrive. It’s great! It is a solution to for easy free way to share, print, download and review photos from just an individual, or from a team of multiple editors. To check, it out ahead of time, go to http://skydrive.live.com and the developer portal at: http://msdn.microsoft.com/en-us/windowslive. We will take a look at the SkyDrive Connect API’s and the SkyDrive Phone 7 app as well!</description>
      <startTime>3/10/2012 3:30:00 PM</startTime>
      <endTime>3/10/2012 4:30:00 PM</endTime>
    </event>
    <event>
      <importID>7460</importID>
      <speaker>Eddie Wuerch</speaker>
      <track>
      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>TempDB Performance Troubleshooting and Optimizing</title>
      <description>Every SQL Server instance relies on the tempdb database. Whether through explicit use with #temp tables or @table variables, or implicit use through working space for many other operations, most tempdb databases get quite a workout. This session will dig into many of the otherwise-hidden issues that can kill server performance. After this session, you will be able to spot tempdb performance issues, drill into the causes, and take the steps necessary to solve them.</description>
      <startTime>3/10/2012 10:30:00 AM</startTime>
      <endTime>3/10/2012 11:30:00 AM</endTime>
    </event>
    <event>
      <importID>7522</importID>
      <speaker>Robert Hatton</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Upstairs</name>
      </location>
      <title>Slowly Changing Dimensions</title>
      <description>Nearly every Data Warehouse, Data Mart, or OLAP Cube is challenged by changes over time. How do you report on a store that was in a different territory last year? What do you do when a product changes categories?

This session will show you how to design SQL Tables that model time and accurately model changes over time. </description>
      <startTime>3/10/2012 1:00:00 PM</startTime>
      <endTime>3/10/2012 2:00:00 PM</endTime>
    </event>
    <event>
      <importID>7541</importID>
      <speaker>Richie Rump</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>Introduction to Project Management</title>
      <description>The IT industry is now being dominated by projects. This session is designed to present a high-level foundational knowledge of the project management process as defined by the Project Management Institute. It will also focus on the tools that data professionals can use to deliver projects ontime and on budget.</description>
      <startTime>3/10/2012 4:45:00 PM</startTime>
      <endTime>3/10/2012 5:45:00 PM</endTime>
    </event>
    <event>
      <importID>7548</importID>
      <speaker>James McAuliffe</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>It's In There Somewhere! </title>
      <description>FileTable and Statistical Semantic Search In SQL 2012
It’s like having the biggest junk drawer EVER.  That’s often what our “Document Repositories” become.  You know you have that golden nugget of information that you’re searching for, and it’s in there somewhere, but you can’t find it.  Using the new features of Statistical Semantic Search in SQL 2012 is like having a closet organizer on staff at all times.  While full-text search lets you query the words in a document, semantic search lets you query the meaning of the document. New scenarios we will explore will include automatic tag extraction, related content discovery, and hierarchical navigation across similar content.</description>
      <startTime>3/10/2012 2:15:00 PM</startTime>
      <endTime>3/10/2012 3:15:00 PM</endTime>
    </event>
    <event>
      <importID>7564</importID>
      <speaker>Michael Wells</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>Running SQL Server 2012 on Server Core: Why  How</title>
      <description>Do you cringe every time 'Patch Tuesday' rolls around?  Does the idea of applying 70-80% fewer Windows patches on your SQL Servers appeal to you?  Join us and learn about this and other benefits that can be achieved by running SQL Server 2012 (Denali) on the Core edition of Windows Server.  While Core edition has been used primarily for infrastructure servers like Domain Controllers and DNS servers, SQL Server 2012 now brings support for running the database engine.  This session will talk about when you may want to consider running SQL on Server Core and will guide you through the task of installing and configuring your server when you no longer have most of the Windows configuration tools that you may be used to.</description>
      <startTime>3/10/2012 3:30:00 PM</startTime>
      <endTime>3/10/2012 4:30:00 PM</endTime>
    </event>
    <event>
      <importID>7578</importID>
      <speaker>Luis Figueroa</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Downstairs</name>
      </location>
      <title>Super Fast Data Warehouse Dimension Loading</title>
      <description>In this session Luis will demonstrate how to use change tracking and Change Data Capture to very quickly update data warehouse dimensions. He will cover different SQL Server 2008 scenarios and the new Change Data Capture functionality in SSIS 2012.</description>
      <startTime>3/10/2012 4:45:00 PM</startTime>
      <endTime>3/10/2012 5:45:00 PM</endTime>
    </event>
    <event>
      <importID>7619</importID>
      <speaker>Brian McDonald</speaker>
      <track>
      </track>
      <location>
        <name>A</name>
      </location>
      <title>Reporting Services Deep Dive</title>
      <description>SQL Server Reporting Services is a fundamental part of Microsoft’s Business Intelligence suite of products which as its name suggests provides a centralized robust reporting solution for organizations. Using a familiar development environment we can create static and interactive reports that can be delivered to consumers in a variety of ways. In this deep dive session, I will cover topics like: - What is reporting services and what can it be used for? - New Features included in 2008 R2 - Architectural Overview - Demonstrations to cover the entire process of developing, deploying and rendering reports using the built in Report Manager and URL Access. 
** This session is SQL Saturday favorite and is always packed full. Don't miss it!!!</description>
      <startTime>3/10/2012 3:30:00 PM</startTime>
      <endTime>3/10/2012 4:30:00 PM</endTime>
    </event>
    <event>
      <importID>7634</importID>
      <speaker>Kendal Van Dyke</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>Building Your Own SQL Server Virtual Playground</title>
      <description>As the number of SQL Server versions and features grow over time so does the the difficulty in maintaining a set of tools for working with all of them on your local machine. Add in that some features require multiple physical instances and suddenly a single installation isn't enough. Need to quickly switch between versions and editions of SQL Server? Want to learn how to set up clustering? Or maybe you want to try out the latest SQL 2012 release candidate...virtualization offers a convenient way to do any or all of these. In this session we'll show you how by covering the fundamentals of desktop virtualization and demonstrating how to set up a virtual playground on your own machine.</description>
      <startTime>3/10/2012 10:30:00 AM</startTime>
      <endTime>3/10/2012 11:30:00 AM</endTime>
    </event>
    <event>
      <importID>7787</importID>
      <speaker>Pam Shaw</speaker>
      <track>
      </track>
      <location>
        <name>C</name>
      </location>
      <title>Lunch - served in cantina next door</title>
      <description>Lunch will be served next door at the Cantina.</description>
      <startTime>3/10/2012 11:45:00 AM</startTime>
      <endTime>3/10/2012 12:45:00 PM</endTime>
    </event>
    <event>
      <importID>7787</importID>
      <speaker>Pam Shaw</speaker>
      <track>
      </track>
      <location>
        <name>Cafe</name>
      </location>
      <title>Lunch - served in cantina next door</title>
      <description>Lunch will be served next door at the Cantina.</description>
      <startTime>3/10/2012 11:45:00 AM</startTime>
      <endTime>3/10/2012 12:45:00 PM</endTime>
    </event>
    <event>
      <importID>7787</importID>
      <speaker>Pam Shaw</speaker>
      <track>
      </track>
      <location>
        <name>A</name>
      </location>
      <title>Lunch - served in cantina next door</title>
      <description>Lunch will be served next door at the Cantina.</description>
      <startTime>3/10/2012 11:45:00 AM</startTime>
      <endTime>3/10/2012 12:45:00 PM</endTime>
    </event>
    <event>
      <importID>7787</importID>
      <speaker>Pam Shaw</speaker>
      <track>
      </track>
      <location>
        <name>B</name>
      </location>
      <title>Lunch - served in cantina next door</title>
      <description>Lunch will be served next door at the Cantina.</description>
      <startTime>3/10/2012 11:45:00 AM</startTime>
      <endTime>3/10/2012 12:45:00 PM</endTime>
    </event>
    <event>
      <importID>7787</importID>
      <speaker>Pam Shaw</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Downstairs</name>
      </location>
      <title>Lunch - served in cantina next door</title>
      <description>Lunch will be served next door at the Cantina.</description>
      <startTime>3/10/2012 11:45:00 AM</startTime>
      <endTime>3/10/2012 12:45:00 PM</endTime>
    </event>
    <event>
      <importID>7787</importID>
      <speaker>Pam Shaw</speaker>
      <track>
      </track>
      <location>
        <name>LaTam Upstairs</name>
      </location>
      <title>Lunch - served in cantina next door</title>
      <description>Lunch will be served next door at the Cantina.</description>
      <startTime>3/10/2012 11:45:00 AM</startTime>
      <endTime>3/10/2012 12:45:00 PM</endTime>
    </event>
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