Sponsor Plan

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Sep 24, 2011

Sponsorship Plan



We appreciate you taking time to consider sponsoring SQLSaturday #85 and we’ve put together some information that will tell our about plans for the event and show you how your company will benefit from sponsoring our event.

Event Overview

Think of a SQLSaturday as a one day conference. We bring in a lot of volunteer speakers, we have lunch on site, and we have a dedicated area set up for our attendees meet with our sponsors. We work hard to make our event a great experience for everyone, especially our sponsors that enable us to cover the working costs of this event. We’re expecting 400+ attendees at SQLSaturday #85.

How Much Does It Cost To Be a Sponsor?

Sponsorship ranges from $250 to $1500 depending on the package you select, and we’re always willing to discuss custom solutions to meet your needs.

Bronze Sponsorship - $250 prepaid

  • Placement on our sponsor page on the SQLSaturday.com web site
  • Inclusion in all email and marketing material
  • Ability to include a one page flyer in the event bag (Sponsor must provide, must be sent at least 2 weeks prior to event)
  • May donate prizes for end of day event
  • Logo included in Guidebook mobile app
Silver Sponsorship - $500 prepaid
  • Includes all bronze level benefits
  • Logo included on back of event t-shirt
  • One Table in our Sponsor area near the registration table with two chairs, access to power
  • Multi-page flyer or DVD (provided by sponsor, must be sent at least 2 weeks prior to event) included in event bag
  • Logo and link inluded in Guidebook mobile app
Gold Sponsorship - $1000 prepaid
  • Includes all silver level benefits
  • Electronic copy of the opted-in attendee list that includes email, first name, last name and company; if provided, sponsor must  agree to provide an opt-out link on all emails sent to the list and to clearly state that the list was obtained from SQLSaturday.com
  • Option to provide a not more than 2 minute video to be played across one scheduled band (limited to # of tracks), Preferred placement of Sponsor table, All Silver level benefits
  • Option to present a sponsor-centric track to spotlight your product at lunch break time slot OR present a user focused session.  This is limited to 6 gold sponsors due to room availability at lunch break.  One session only per sponsor.
  • Logo, link and 500 word summary included in Guidebook mobile app
4 Platinum Sponsorship Spots - $1500 prepaid
  • Each platinum sponsor receives all gold level benefits
  • The first confirmed and payed sponsor will get to be the event's popcorn sponsor as well as the chosen sponsor package below
  • Choose from one of the below platinum sponsorship opportunities
    • Speaker Party Sponsor - Your company listed as the sole sponsor of the Speaker Party on the website, literature and at the event. (Sponsored By sign provided by Team SQL Saturday Orlando, vendor must supply printable logo image).
    • After Party Sponsor - Your company listed as the sole sponsor of the After Party on the website, literature and at the event.  (Sponsored By sign provided by Team SQL Saturday Orlando, vendor must supply printable logo image).
    • Speaker Shirt Sponsor - Your company listed as the sole sponsor of the Speaker Shirts on the website and literature, and your company logo embroidered on the sleeve or backside of the Speaker Shirts. (vendor must supply logo to be used)
    • Event Bags - Your company listed as the sole sponsor of the Event Bags on the website and literature, and your company logo on one-side of the Event Bag. (vendor must supply logo to be used)
    • Luncheon Sponsor - Your company listed as the sole sponsor of the Lunch being ordered in the day of the event on the website and literature, along with a sign displayed in the lunch area showing "Sponsored By" with your logo (provided by Team SQL Saturday Orlando).
    • Guidebook App Sponsor - Your company logo placed as the main sponsor in the Guidebook mobile app, solo banner logo on main event guide page (vendor must supply logo for applicaiton).

All fees must be paid in advance. To register as a sponsor just visit www.sqlsaturday.com and fill out our sponsorship registration form. We’ll email you an invoice that can be paid via credit card or check.

The Raffle – Your Key to Success!

The biggest challenge with community events is capturing contact information for follow ups. Few attendees will have business cards, and having them hand write their info often leads to a 30% or higher loss due to inability to read what they wrote! We provide attendees with a set of pre-printed raffle tickets (see below) that will contain their name and email address; they are then able to put these tickets into the raffle box at each sponsor table to try to win a prize. This gives you 100% readability and 0% loss! It is also more effective than any other technique we’ve seen for trying to capture contact information and that includes scanning their name badge.

Raffle Ticket


Because we want you to be successful all of our sponsorship levels include the requirement that you provide a prize of at least $100 in value, and that you provide a full color 8-1/2 x 11 flyers that highlights the prize(s) you are providing for the raffle.


We provide the raffle box. We will have one table for all absentee vendors placed in the same areas with our onsite vendors. Raffle ticket collection will proceed through the end of the day. If someone from your team is present we’ll ask them to draw the winning ticket, otherwise we’ll draw the ticket. Attendees must be present to win. If there is a physical prize we’ll give it to them, otherwise we’ll forward you their contact information for you to follow up with (for license keys, etc).


After the event we will mail you all the raffle tickets from your box. There may be duplicates; depending on how exciting your prize is attendees may contribute more than one ticket to your box – but that’s a good thing, they are willing to provide you their contact information in return for the chance to win.

Event Logistics

We’ll open the doors to sponsors at 7:30 am. Sponsors will be provided with table and two chairs, and limited access to 110v power (please let us know what you need in advance). Tables will be located in the same area as registration and breakfast to make it easy for attendees to stop by your table. We encourage sponsors to remain on site through at least lunch and if possible to have a representative present at the end of the day to present your prize at the end of day raffle.


Lunch will be provided to sponsors that have registered. Please have everyone from your team that will be attending register at www.sqlsaturday.com so that we can have enough food available.

Contact Us

We hope you’ll support this event! Please contact us at sqlsaturday85@sqlsaturday.com if you have any questions.

PLEASE NOTE THE FOLLOWING DISCLAIMER: This is an independently operated local event. The SQLSaturday logo and the website for the event have been provided to the event leader at no cost by PASS as a service to the SQL Server community. Local event leaders are not authorized by PASS to negotiate contracts, make commitments, or act on behalf of PASS in any capacity. PASS assumes no liability for issues or problems that may arise from the event at any point in time.

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