Apr 30, 2011
appreciate you taking time to consider sponsoring SQLSaturday #74 and we’ve put
together some information that will tell our about plans for the event and show
you how your company will benefit from sponsoring our event.
SQLSaturday is a one day free learning event focused on SQL Server that is being
organized by the Jacksonville SQL Server Users Group (JSSUG, located at
www.jssug.com) and hosted by The University
of North Florida. Details of the event can be found at
www.sqlsaturday.com and we outline some
of the high points below with a focus on sponsors.
have four goals for this event:
is the fourth annual SQL Saturday event in Jacksonville and traditionally we’ve
seen 400+ registrants. We’re advertising this via SQL user groups (Orlando,
Tampa, Sarasota, and Jacksonville), the .Net Users Group (ONETUG, JAXDUG), posts
to several local blogs, and mentions in the newsletters of SQLServerCentral.com
and SQLTeam.com, and soon a mention in the MSDN Flash newsletter. We’re also
working our personal contacts and asking our friends in the staffing community
to help us get the word out.
hope you’ll support this event! Please contact us at
Our event follows the standard conference model. We have
speakers committed to supporting more than 35 sessions across 6 tracks. Most of
the sessions will run 60 minutes; our last session of the day will spotlight
some of the most popular speakers and topics. Check in will open at 8 am,
sessions begin at 9:00 am, we will be providing lunch on site, and we will close
out the day around 5:00 pm. There’s also an after event for social networking.
Upon arrival attendees will complete the registration
process and receive an event bag containing a full schedule, flyers and other
items from sponsors, and two items that will be of particular interest to
sponsors. The first will be a set of printed cards with their name and contact
information. They will have the option to give sponsors their card in trade for
whatever free items you may be giving away, or just to enter a raffle if you’re
sponsoring one. This will avoid the delays encountered while people queue to
fill out a contact form at your table and it eliminates the inevitable 20-30%
loss that results from not being able to read their writing. The second item
will be a Sponsor Stampede card. Attendees can earn an extra raffle ticket in
the end of day raffle by visiting all of our sponsors (we will provide rubber
stamps for you to use to validate the cards).
We plan to conduct raffles hourly at 5 minutes before the
hour and each raffle will highlight 1-2 sponsors. Sponsors will be brought to
the central area of the event and can draw winners from the list of contact
cards they have collected. Once the winners are announced we will mention who
the sponsor will be for the next raffle; further incentive for our attendees to
come by your table if they have not already.
We will also be hosting an end of day raffle and we hope to
gather some larger prizes from our sponsors, things like a Zune or Xbox, free
training, Disney tickets, etc. Attendees will earn a raffle ticket for the end
of day raffle by completing an event evaluation form and can earn additional
entries from various contests throughout the day.
items to be placed in event bags must arrive at the offices of 400 College Drive
Suite 216 Middleburg, FL 32068 no later than April 20, 2011 or locally through
Brian Knight (firstname.lastname@example.org).
Items received after that will not be added to event bags but will be made
available to attendees on a table near registration. Ship us the stuff early!
see a sponsorship plan that quite meets your needs? We’re flexible, contact us
and we’ll see what we can work out.
accept checks or credit cards for payment and all the money goes to putting on
this free not for profit event.
fees must be paid in advance. To register as a sponsor just visit
and fill out our sponsorship registration form. We’ll email you an invoice that
can be paid via credit card or check.
biggest challenge with community events is capturing contact information for
follow ups. Few attendees will have business cards, and having them hand write
their info often leads to a 30% or higher loss due to inability to read what
they wrote! We provide attendees with a set of pre-printed raffle tickets (see
below) that will contain their name and email address; they are then able to put
these tickets into the raffle box at each sponsor table to try to win a prize.
This gives you 100% readability and 0% loss! It is also more effective
than any other technique we’ve seen for trying to capture contact information
and that includes scanning their name badge.
Because we want you to be successful all of our sponsorship levels include the
requirement that you provide a prize of at least $100 in value, and that you
provide a full color 8-1/2 x 11 flyers that highlights the prize(s) you are
providing for the raffle.
provide the raffle box. We will have one table for all absentee vendors placed
in the same areas with our onsite vendors. Raffle ticket collection will proceed
through the end of the day. If someone from your team is present we’ll ask them
to draw the winning ticket, otherwise we’ll draw the ticket. Attendees must be
present to win. If there is a physical prize we’ll give it to them, otherwise
we’ll forward you their contact information for you to follow up with (for
license keys, etc).
the event we will mail you all the raffle tickets from your box. There may be
duplicates; depending on how exciting your prize is attendees may contribute
more than one ticket to your box – but that’s a good thing, they are willing to
provide you their contact information in return for the chance to win.
open the doors to sponsors at 7:30 am. Sponsors will be provided with table and
two chairs, and limited access to 110v power (please let us know what you need
in advance). Tables will be located in the same area as registration and
breakfast to make it easy for attendees to stop by your table. We encourage
sponsors to remain on site through at least lunch and if possible to have a
representative present at the end of the day to present your prize at the end of
will be provided to sponsors that have registered. Please have everyone
from your team that will be attending register at
so that we can have enough food available.
hope you’ll support this event! Please contact us at
if you have any questions.